{"id":28229,"date":"2026-10-14T10:52:07","date_gmt":"2026-10-14T07:52:07","guid":{"rendered":"https:\/\/www.kalevamedia.fi\/yrityksille\/?page_id=28229"},"modified":"2026-10-19T10:57:24","modified_gmt":"2026-10-19T07:57:24","slug":"tornion-kaupunki","status":"publish","type":"page","link":"https:\/\/www.kalevamedia.fi\/yrityksille\/asiakastarinat\/tornion-kaupunki\/","title":{"rendered":"Tornion kaupunki"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1a726tlx-152d5344fa19b6b07df5decdbd42c735\">\n.avia-section.av-1a726tlx-152d5344fa19b6b07df5decdbd42c735{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Tornion-Kaupunki.png);\nbackground-position:0% 0%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-1a726tlx-152d5344fa19b6b07df5decdbd42c735 main_color avia-section-default avia-no-border-styling 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class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-192sigqt-dcf6aae279b9f540845d37a13caf3f9e\">\n.flex_column.av-192sigqt-dcf6aae279b9f540845d37a13caf3f9e{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-192sigqt-dcf6aae279b9f540845d37a13caf3f9e av_one_fifth  avia-builder-el-2  el_after_av_hr  el_before_av_three_fifth  first flex_column_div av-hide-on-mobile av-zero-column-padding  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-18sjspt1-28187cf46dd8d9e5211c6c6561b05731\">\n.flex_column.av-18sjspt1-28187cf46dd8d9e5211c6c6561b05731{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-18sjspt1-28187cf46dd8d9e5211c6c6561b05731 av_three_fifth  avia-builder-el-3  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fyqc11-e2c1752da0d8fdc3d5226cca795e9c49\">\n#top .hr.av-fyqc11-e2c1752da0d8fdc3d5226cca795e9c49{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.hr.av-fyqc11-e2c1752da0d8fdc3d5226cca795e9c49 .hr-inner{\nwidth:100%;\nborder-color:#767676;\n}\n<\/style>\n<div  class='hr av-fyqc11-e2c1752da0d8fdc3d5226cca795e9c49 hr-custom  avia-builder-el-4  el_before_av_heading  avia-builder-el-first  av-small-hide av-mini-hide hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-17pa531h-95ba03b9211c1aacb8c8cfe47cec0783\">\n#top .av-special-heading.av-17pa531h-95ba03b9211c1aacb8c8cfe47cec0783{\npadding-bottom:10px;\ncolor:#ffffff;\n}\nbody .av-special-heading.av-17pa531h-95ba03b9211c1aacb8c8cfe47cec0783 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-17pa531h-95ba03b9211c1aacb8c8cfe47cec0783 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-17pa531h-95ba03b9211c1aacb8c8cfe47cec0783 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-17pa531h-95ba03b9211c1aacb8c8cfe47cec0783 av-special-heading-h1 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-5  el_after_av_hr  el_before_av_textblock  av-linked-heading'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  ><span class='special_amp'>\u201c<\/span>Aikamoinen yleis\u00f6rynt\u00e4ys<span class='special_amp'>\u201d<\/span> \u2013 Tornion kaupunki onnistui monikanavaisessa markkinoinnissa <\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-17jwpclh-8d5009f1682f2d8fe3c89541192d958e\">\n#top .av_textblock_section.av-17jwpclh-8d5009f1682f2d8fe3c89541192d958e .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-17jwpclh-8d5009f1682f2d8fe3c89541192d958e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p class=\"p1-sans-musta\" style=\"text-align: center\"><span style=\"color: #2d2d2d\">Tornion kaupunki j\u00e4rjesti valtakunnalliset Kotiseutup\u00e4iv\u00e4t. Kaleva Median kanssa yhteisty\u00f6ss\u00e4 toteutettu monikanavainen markkinointikampanja tuotti tulosta: &#8221;Jopa valtakunnallisella tasolla lippuja myytiin yli odotusten&#8221;<\/span><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1707985h-edf73c66750870b263132925633aa04d\">\n#top .hr.av-1707985h-edf73c66750870b263132925633aa04d{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.hr.av-1707985h-edf73c66750870b263132925633aa04d .hr-inner{\nwidth:100%;\nborder-color:#767676;\n}\n<\/style>\n<div  class='hr av-1707985h-edf73c66750870b263132925633aa04d hr-custom  avia-builder-el-7  el_after_av_textblock  el_before_av_textblock  av-small-hide av-mini-hide hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-16ga2gud-4b696f458c8123e89542996eeb6d6169\">\n#top .av_textblock_section.av-16ga2gud-4b696f458c8123e89542996eeb6d6169 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-16ga2gud-4b696f458c8123e89542996eeb6d6169 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center\"><a href=\"#lahtokohdat\">L\u00e4ht\u00f6kohdat<\/a>\u00a0 |\u00a0 <a href=\"#toteutus\">Toteutus<\/a>\u00a0 |\u00a0 <a href=\"#tulokset\">Tulokset<\/a><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-161vqhl1-84abeca79d20eb3abd427c1b3f8c1a8c\">\n.av_font_icon.av-161vqhl1-84abeca79d20eb3abd427c1b3f8c1a8c{\ncolor:#ffffff;\nborder-color:#ffffff;\n}\n.av_font_icon.av-161vqhl1-84abeca79d20eb3abd427c1b3f8c1a8c .av-icon-char{\nfont-size:40px;\nline-height:40px;\n}\n<\/style>\n<span  class='av_font_icon av-161vqhl1-84abeca79d20eb3abd427c1b3f8c1a8c avia_animate_when_visible av-icon-style- avia-icon-pos-center avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue87b' data-av_iconfont='entypo-fontello' ><\/span><\/span><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-15j753hh-879fcce880d96a16a599fc4c21e91389\">\n.flex_column.av-15j753hh-879fcce880d96a16a599fc4c21e91389{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-15j753hh-879fcce880d96a16a599fc4c21e91389 av_one_fifth  avia-builder-el-10  el_after_av_three_fifth  el_before_av_hr  flex_column_div av-hide-on-mobile av-zero-column-padding  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-43vfp0l-689035622d67b7d4262936512a22af53\">\n#top .hr.hr-invisible.av-43vfp0l-689035622d67b7d4262936512a22af53{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-43vfp0l-689035622d67b7d4262936512a22af53 hr-invisible  avia-builder-el-11  el_after_av_one_fifth  avia-builder-el-last  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-14vjxnwl-75d92343dacec4ba7291dc0dd8875a3e\">\n.avia-section.av-14vjxnwl-75d92343dacec4ba7291dc0dd8875a3e{\nbackground-color:#eaf9fb;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_2'  class='avia-section av-14vjxnwl-75d92343dacec4ba7291dc0dd8875a3e main_color avia-section-default avia-no-border-styling  avia-builder-el-12  el_after_av_section  el_before_av_layout_row  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-28229'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-1454eow5-643de09839231a0680cc45f206d31f9f sc-av_one_third av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1454eow5-643de09839231a0680cc45f206d31f9f\">\n.flex_column.av-1454eow5-643de09839231a0680cc45f206d31f9f{\npadding:40px 40px 40px 40px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-1454eow5-643de09839231a0680cc45f206d31f9f av_one_third  avia-builder-el-13  el_before_av_two_third  avia-builder-el-first  first no_margin flex_column_table_cell av-equal-height-column av-align-middle  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-13m5ii11-f46d296f2d47396c8ce7393da0664379\">\n.avia-image-container.av-13m5ii11-f46d296f2d47396c8ce7393da0664379 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-13m5ii11-f46d296f2d47396c8ce7393da0664379 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-13m5ii11-f46d296f2d47396c8ce7393da0664379 av-styling- avia-align-center  avia-builder-el-14  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-28249 avia-img-lazy-loading-not-28249 avia_image ' src=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Tornion-kaupunki-1-300x180.png\" alt='' title='Tornion kaupunki'  height=\"180\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Tornion-kaupunki-1-300x180.png 300w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Tornion-kaupunki-1.png 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-13bdt0w5-d33eeeac7868669fc6bdf12faaf2df35\">\n.flex_column.av-13bdt0w5-d33eeeac7868669fc6bdf12faaf2df35{\npadding:40px 40px 40px 40px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-13bdt0w5-d33eeeac7868669fc6bdf12faaf2df35 av_two_third  avia-builder-el-15  el_after_av_one_third  avia-builder-el-last  no_margin flex_column_table_cell av-equal-height-column av-align-middle  '     ><section  class='av_textblock_section av-12xce5gl-7052eeb666726beed0be0da90c01aedd '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Tornio<\/strong> on reilun 20 000 asukkaan kaupunki, joka muodostaa Ruotsin puolella sijaitsevan Haaparannan kanssa ainutlaatuisen kaksoiskaupungin. Haaparannan puolella asuu runsaasti suomalaisia \u2013 esimerkiksi Etel\u00e4-Ruotsista pohjoisemmaksi muuttaneita. Tornion kaupunki on alueella merkitt\u00e4v\u00e4 ty\u00f6nantaja, jonka palveluksessa ty\u00f6skentelee noin 900 henkil\u00f6\u00e4.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='lahtokohdat'  class='av-layout-grid-container av-12kzj291-735b14986f2527c598c101d33b718c90 entry-content-wrapper main_color av-flex-cells  avia-builder-el-17  el_after_av_section  el_before_av_section  grid-row-not-first  container_wrap fullsize'  >\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-11uvdgw5-1a54df17b761c329a1425f098e8b7aa5\">\n.flex_cell.av-11uvdgw5-1a54df17b761c329a1425f098e8b7aa5{\nvertical-align:middle;\n}\n.responsive #top #wrap_all .flex_cell.av-11uvdgw5-1a54df17b761c329a1425f098e8b7aa5{\npadding:0px 0px 0px 0px !important;\n}\n<\/style>\n<div class='flex_cell av-11uvdgw5-1a54df17b761c329a1425f098e8b7aa5 av-gridrow-cell av_one_full no_margin  avia-builder-el-18  avia-builder-el-no-sibling  av-zero-padding' ><div class='flex_cell_inner'><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-11cq6t45-e5f0d5df95bc66076a9be22453526ab9\">\n#top .hr.hr-invisible.av-11cq6t45-e5f0d5df95bc66076a9be22453526ab9{\nheight:60px;\n}\n<\/style>\n<div  class='hr av-11cq6t45-e5f0d5df95bc66076a9be22453526ab9 hr-invisible  avia-builder-el-19  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-112qek91-59d4a876c721fb7bc856fc59ab0e9364 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"avia-button custom-arrow-button arrow-button-no-hover avia-size-medium avia-position-left\"><span class=\"avia_iconbox_title\">L\u00e4ht\u00f6kohdat<\/span><\/span><\/p>\n<\/div><\/section><\/p>\n<\/div><\/div>\n<\/div>\n<div id='av_section_3'  class='avia-section av-10gqsmbp-eea238aca4f947c5b7786bd77509ca91 main_color avia-section-default avia-no-border-styling  avia-builder-el-21 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id=\"style-css-av-zp2humd-0c37fc8cd74f78c10dc02d2adaed58d9\">\n.avia-image-container.av-zp2humd-0c37fc8cd74f78c10dc02d2adaed58d9 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-zp2humd-0c37fc8cd74f78c10dc02d2adaed58d9 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-zp2humd-0c37fc8cd74f78c10dc02d2adaed58d9 av-styling- avia-align-center  avia-builder-el-23  el_before_av_textblock  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-28238 avia-img-lazy-loading-not-28238 avia_image ' src=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti.jpg\" alt='' title='Jenni_bra\u0308ndi_kuvaaja_Elina Hollanti'  height=\"1817\" width=\"1536\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti.jpg 1536w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti-254x300.jpg 254w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti-866x1024.jpg 866w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti-768x909.jpg 768w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti-1298x1536.jpg 1298w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti-1268x1500.jpg 1268w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni_brandi_kuvaaja_Elina-Hollanti-596x705.jpg 596w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-3hwpwhx-3618389233a2f37468e31e5299f1372f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p class=\"p3-serif\">Tornio muodostaa yhdess\u00e4 Haaparannan kanssa ainutlaatuisen kaksoiskaupungin, jota halkoo valtakunnan raja. Kuva: Elina Hollanti.<\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-yluzdmt-84c2e1e3e06e46e991f50d11bf0c189c\">\n.flex_column.av-yluzdmt-84c2e1e3e06e46e991f50d11bf0c189c{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-yluzdmt-84c2e1e3e06e46e991f50d11bf0c189c av_two_third  avia-builder-el-25  el_after_av_one_third  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ybx8085-1dace15753cdb3633e9cd5d158241635\">\n#top .av-special-heading.av-ybx8085-1dace15753cdb3633e9cd5d158241635{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-ybx8085-1dace15753cdb3633e9cd5d158241635 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-ybx8085-1dace15753cdb3633e9cd5d158241635 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-ybx8085-1dace15753cdb3633e9cd5d158241635 av-special-heading-h3 blockquote modern-quote  avia-builder-el-26  el_before_av_textblock  avia-builder-el-first  av-linked-heading'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Paikallinen yhteisty\u00f6kumppani <\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-xo0fht1-b7ea07c0d52a327e7f085f5cf4f13bdf '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Valtakunnalliset Kotiseutup\u00e4iv\u00e4t ovat kiteytt\u00e4neet suomalaisen kotiseututy\u00f6n ja paikalliskulttuurin kolmen p\u00e4iv\u00e4n mittaiseksi tapahtumaksi jo vuodesta 1949. Vuosittain eri puolilla Suomea j\u00e4rjestett\u00e4v\u00e4 tapahtuma sijoittui vuonna 2026 Tornioon, kaksoiskaupunkiin, jossa paikallisuus ulottuu yli valtiorajojen. Suunnitteluty\u00f6h\u00f6n ryhdyttiin heti, kun sopimus Kotiseutup\u00e4ivien j\u00e4rjest\u00e4misest\u00e4 Torniossa oli tehty.<\/p>\n<p>\u2013 L\u00e4hdimme miettim\u00e4\u00e4n, mit\u00e4 kotiseutu tarkoittaa asukkaille t\u00e4\u00e4ll\u00e4 Torniossa ja molemmin puolin rajaa, sek\u00e4 suomalaisille kotiseutuharrastajille ja -asiantuntijoille. Tulimme siihen tulokseen, ett\u00e4 aihe koskettaa ihmisi\u00e4 niin laajalti, ett\u00e4 tapahtuman sis\u00e4ll\u00f6iss\u00e4 t\u00e4ytyy olla jokaiselle jotakin, kertoo Tornion kaupungin tapahtumatuottaja <strong>Jenni Nuorala<\/strong>. \u2013 Koska valtakunnallinen tapahtuma on iso, sit\u00e4 varten tarvittiin yhteisty\u00f6kumppaneita. Halusimme l\u00f6yt\u00e4\u00e4 toimijan, jossa <span class=\"highlighted-text-light\">paikallisuus ja kotiseutu yhdistyv\u00e4t.<\/span> Valinta oli eritt\u00e4in helppo: Kaleva Media. Paikallismediana se sopi t\u00e4ydellisesti kumppaniksemme. Esimerkiksi Lapin Kansa ja Lounais-Lappi -sanomalehdet ovat t\u00e4rkeit\u00e4 paikallisille; niiden kautta saadaan tietoa kotiseudusta ja luetaan ajankohtaisia uutisia.<\/p>\n<p>Nuorala otti yhteytt\u00e4 Kaleva Median ammattilaisiin ja ehdotti yhteisty\u00f6t\u00e4 Kotiseutup\u00e4iville. Ei kulunut aikaakaan, kun sopimus oli allekirjoitettu ja uusi kumppanuus alkanut.<\/p>\n<p>\u2013 Keskustelimme Kaleva Median ammattilaisten kanssa paljon median\u00e4kyvyydest\u00e4, kotiseudusta ja paikallisuudesta. Yhteinen ajatuksemme oli, ett\u00e4 haluamme tuoda kaikkea t\u00e4t\u00e4 esiin kokonaisvaltaisella otteella, Nuorala kertoo. \u2013 Minusta yhteisty\u00f6n pit\u00e4\u00e4 olla aina molempia osapuolia hy\u00f6dytt\u00e4v\u00e4\u00e4; tarvitsimme itse resursseja suuresta tapahtumasta viestimiseen, mutta samalla halusimme my\u00f6s tarjota kumppanina Kaleva Medialle n\u00e4kyvyytt\u00e4 ja osallisuutta tapahtumassa.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-xfiiz6t-d41560983ca6e5579ff8ab8713745c7e\">\n#top .hr.hr-invisible.av-xfiiz6t-d41560983ca6e5579ff8ab8713745c7e{\nheight:40px;\n}\n<\/style>\n<div  class='hr av-xfiiz6t-d41560983ca6e5579ff8ab8713745c7e hr-invisible  avia-builder-el-28  el_after_av_textblock  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-wz7wkud-ed81508c1d2c923feefef654b73646be\">\n#top .hr.hr-invisible.av-wz7wkud-ed81508c1d2c923feefef654b73646be{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-wz7wkud-ed81508c1d2c923feefef654b73646be hr-invisible  avia-builder-el-29  el_after_av_two_third  avia-builder-el-last  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-wl4gtyd-068400a34928daad3e4ae4d0feac2db3\">\n.avia-section.av-wl4gtyd-068400a34928daad3e4ae4d0feac2db3{\nbackground-color:#000000;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section av-wl4gtyd-068400a34928daad3e4ae4d0feac2db3 main_color avia-section-default avia-no-border-styling  avia-builder-el-30  el_after_av_section  el_before_av_layout_row  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-28229'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-vzfzp1h-6ca2fd03ed7ddc5edd53d11e68021e64 sc-av_one_third av-equal-height-column-flextable'><div  class='flex_column av-vzfzp1h-6ca2fd03ed7ddc5edd53d11e68021e64 av_one_third  avia-builder-el-31  el_before_av_two_third  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-middle  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-vlw2ysl-083157e47abacaf85e515f0d12b73a82\">\n.avia-image-container.av-vlw2ysl-083157e47abacaf85e515f0d12b73a82 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-vlw2ysl-083157e47abacaf85e515f0d12b73a82 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-vlw2ysl-083157e47abacaf85e515f0d12b73a82 av-styling-circle avia-align-center  avia-builder-el-32  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-28242 avia-img-lazy-loading-not-28242 avia_image ' src=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1.png\" alt='' title='Jenni Nuorala (1)'  height=\"1080\" width=\"1080\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1.png 1080w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1-300x300.png 300w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1-1024x1024.png 1024w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1-150x150.png 150w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1-768x768.png 768w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1-36x36.png 36w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1-180x180.png 180w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Jenni-Nuorala-1-705x705.png 705w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/div><\/div><\/div><\/div><div class='av-flex-placeholder'><\/div><div  class='flex_column av-v08m9lx-f11ca27085df153e51ed3f42a0b3db3d av_two_third  avia-builder-el-33  el_after_av_one_third  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-middle  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-umgum6d-deeb8eb4dc86a25813b4e7dde6baecee\">\n#top .av_textblock_section.av-umgum6d-deeb8eb4dc86a25813b4e7dde6baecee .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-umgum6d-deeb8eb4dc86a25813b4e7dde6baecee '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><blockquote class=\"custom-bq\">\n<p class=\"p4-serif\">&#8221;Markkinointisis\u00e4ll\u00f6t tukivat viesti\u00e4mme jo kauan ennen tapahtumaviikonloppua. K\u00e4vin itse monissa paikoissa puhumassa Kotiseutup\u00e4ivist\u00e4, ja viestint\u00e4\u00e4 helpotti valtavasti se, ett\u00e4 monet ihmiset olivat jo n\u00e4hneet mainoksia, lukeneet artikkeleita ja tiesiv\u00e4t, mist\u00e4 on kyse. Uskoivat, ett\u00e4 kyll\u00e4 t\u00e4\u00e4ll\u00e4 nyt jotain tapahtuu.&#8221;<\/p>\n<\/blockquote>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-u4knlmt-ae1753d638194c283795ea9ca00e8ddf\">\n#top .av_textblock_section.av-u4knlmt-ae1753d638194c283795ea9ca00e8ddf .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-u4knlmt-ae1753d638194c283795ea9ca00e8ddf '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p class=\"p6-sans-tumma-harmaa\">JENNI NUORALA \u2013 TORNION KAUPUNGIN TAPAHTUMATUOTTAJA<\/p>\n<\/div><\/section><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='toteutus'  class='av-layout-grid-container av-th8xu11-835ed90576f933522410e1507337d1d8 entry-content-wrapper main_color av-flex-cells  avia-builder-el-36  el_after_av_section  el_before_av_section  grid-row-not-first  container_wrap fullsize'  >\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-taegdl1-585edf483f9cfd80b8c7e4b604189398\">\n.flex_cell.av-taegdl1-585edf483f9cfd80b8c7e4b604189398{\nvertical-align:middle;\n}\n.responsive #top #wrap_all .flex_cell.av-taegdl1-585edf483f9cfd80b8c7e4b604189398{\npadding:0px 0px 0px 0px !important;\n}\n<\/style>\n<div class='flex_cell av-taegdl1-585edf483f9cfd80b8c7e4b604189398 av-gridrow-cell av_one_full no_margin  avia-builder-el-37  avia-builder-el-no-sibling  av-zero-padding' ><div class='flex_cell_inner'><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ssvjbtx-31efdb7c1117ede578f669efcaacd4fa\">\n#top .hr.hr-invisible.av-ssvjbtx-31efdb7c1117ede578f669efcaacd4fa{\nheight:60px;\n}\n<\/style>\n<div  class='hr av-ssvjbtx-31efdb7c1117ede578f669efcaacd4fa hr-invisible  avia-builder-el-38  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-s4sbc2t-705be0ce11eb471d00d3d2b06961ef6b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"avia-button custom-arrow-button arrow-button-no-hover avia-size-medium avia-position-left\"><span class=\"avia_iconbox_title\">Toteutus<\/span><\/span><\/p>\n<\/div><\/section><\/p>\n<\/div><\/div>\n<\/div>\n<div id='av_section_5'  class='avia-section av-2s213np-5e251f411da2aa142dd6c44b396682d0 main_color avia-section-default avia-no-border-styling  avia-builder-el-40  el_after_av_layout_row  el_before_av_layout_row  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-28229'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-rdym8v9-33c483655fc064744c4fe0d7a6406773\">\n.flex_column.av-rdym8v9-33c483655fc064744c4fe0d7a6406773{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-rdym8v9-33c483655fc064744c4fe0d7a6406773 av_one_third  avia-builder-el-41  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-qsg5l5x-540a50318a7779190154b1b5d4d7436f\">\n.avia-image-container.av-qsg5l5x-540a50318a7779190154b1b5d4d7436f img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-qsg5l5x-540a50318a7779190154b1b5d4d7436f .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-qsg5l5x-540a50318a7779190154b1b5d4d7436f av-styling- avia-align-center  avia-builder-el-42  el_before_av_textblock  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-28240 avia-img-lazy-loading-not-28240 avia_image ' src=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-scaled.jpg\" alt='' title='Kotiseutufastit'  height=\"1707\" width=\"2560\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-scaled.jpg 2560w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-300x200.jpg 300w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-1024x683.jpg 1024w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-768x512.jpg 768w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-1536x1024.jpg 1536w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-2048x1365.jpg 2048w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-1500x1000.jpg 1500w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_lava_henna-huttu-705x470.jpg 705w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-qeymlc5-8139df874d315db4eff848ae5cb3c597 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p class=\"p3-serif\">Kotiseutuf\u00e4stit ker\u00e4siv\u00e4t runsaasti v\u00e4ke\u00e4. Kuva: Henna Huttu.<\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q03g1np-f66518484312cf9bf2e079b984f83846\">\n.flex_column.av-q03g1np-f66518484312cf9bf2e079b984f83846{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q03g1np-f66518484312cf9bf2e079b984f83846 av_two_third  avia-builder-el-44  el_after_av_one_third  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2jd1ixx-49c1875f4b88f53ef30a8144c8809eff\">\n#top .av-special-heading.av-2jd1ixx-49c1875f4b88f53ef30a8144c8809eff{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-2jd1ixx-49c1875f4b88f53ef30a8144c8809eff .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-2jd1ixx-49c1875f4b88f53ef30a8144c8809eff .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-2jd1ixx-49c1875f4b88f53ef30a8144c8809eff av-special-heading-h3 blockquote modern-quote  avia-builder-el-45  el_before_av_textblock  avia-builder-el-first  av-linked-heading'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  ><span class='special_amp'>\u201c<\/span> Todella k\u00e4tev\u00e4\u00e4<span class='special_amp'>\u201d<\/span><\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-p8q3nhh-f28a87d9da8e509f0ee54de3bcb30199 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Kotiseutup\u00e4iv\u00e4t sijoittuivat elokuun loppupuolelle. Yhteisty\u00f6 ja markkinointi alkoivat kuitenkin jo kauan ennen H-hetke\u00e4.<\/p>\n<p>\u2013 L\u00e4hdimme liikkeelle hyviss\u00e4 ajoin. Kaleva Median yhteyshenkil\u00f6mme kartoitti markkinoinnin tarpeemme ja tavoiteaikataulumme. Halusimme mahdollisimman ison n\u00e4kyvyyden, jotta k\u00e4vij\u00f6it\u00e4 Kotiseutup\u00e4iville saataisiin laajalta alueelta. Yhteyshenkil\u00f6mme teki ehdotuksen <span class=\"highlighted-text-light\">monikanavaisesta markkinointisuunnitelmasta,<\/span> joka muutaman pienen muutoksen j\u00e4lkeen p\u00e4\u00e4si k\u00e4ytt\u00f6\u00f6n. L\u00e4hdimme tekem\u00e4\u00e4n luottaen Kaleva Median asiantuntijuuteen, Nuorala kiteytt\u00e4\u00e4.<\/p>\n<p>P\u00e4\u00e4asiallisia markkinoinnin ratkaisuja valittiin kaksi: printtimainonta ja digitaalinen ulkomainonta. Printtimainoksia julkaistiin kaupunkilehti Lounais-Lapissa sek\u00e4 maakuntalehti Lapin Kansassa ja sen uutissivustolla. Digitaalisia ulkomainoksia n\u00e4ytettiin paitsi Tornion alueen, my\u00f6s ymp\u00e4r\u00f6ivien kaupunkien digitaalisissa ulkomainosn\u00e4yt\u00f6iss\u00e4 aina Oulussa saakka. Pyrittiin tavoittamaan ihmisi\u00e4 monista ik\u00e4ryhmist\u00e4 ja monilta alueilta j\u00e4rjestelm\u00e4llisesti ja kattavasti.<\/p>\n<p>\u2013 Teimme Excel-tiedoston, johon koottiin kaikki markkinoinnin ratkaisut aikatauluineen. Sinne kirjattiin, mit\u00e4 tapahtuu ja milloin. Sen perusteella varasimme mainospaikat hyviss\u00e4 ajoin ja sy\u00f6timme oman graafikkomme tuottamat aineistot Kaleva Median j\u00e4rjestelm\u00e4\u00e4n. Se oli todella k\u00e4tev\u00e4\u00e4, Nuorala muistelee. \u2013 Itsell\u00e4ni oli samaan aikaan paljon tekemist\u00e4 Kotiseutuliiton ja Tornion kaupungin somen ja verkkosivujen viestinn\u00e4n hoitamisessa; oli helppoa, kun ei tarvinnut murehtia tai mietti\u00e4 sit\u00e4 markkinoinnin isoa kuvaa.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-oj06bhh-c7f07104f962a98523b282665a6214d9\">\n#top .av-special-heading.av-oj06bhh-c7f07104f962a98523b282665a6214d9{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-oj06bhh-c7f07104f962a98523b282665a6214d9 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-oj06bhh-c7f07104f962a98523b282665a6214d9 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-oj06bhh-c7f07104f962a98523b282665a6214d9 av-special-heading-h3 blockquote modern-quote  avia-builder-el-47  el_after_av_textblock  el_before_av_textblock  av-linked-heading'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Tarinoita tueksi<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-o22zlb9-0a1239f00ffadb6584d6d7cf0c887ed3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Koska kyseess\u00e4 on vuotuinen tapahtuma, jonka aihe on laaja ja syv\u00e4, kerrottavaa syntyy paljon. Siksi ulko- ja printtimainokset saivat rinnalleen viel\u00e4 vahvan tarinankerronnallisen sis\u00e4lt\u00f6markkinoinnin ratkaisun; natiiviartikkelit. Johdonmukaista, monikanavaista markkinointia seuraavia varhaisia tuloksia voitiin havaita jo pitkin kev\u00e4tt\u00e4.<\/p>\n<p>\u2013 Markkinointisis\u00e4ll\u00f6t tukivat viesti\u00e4mme jo kauan ennen tapahtumaviikonloppua. K\u00e4vin itse monissa paikoissa puhumassa Kotiseutup\u00e4ivist\u00e4, ja viestint\u00e4\u00e4 helpotti valtavasti se, ett\u00e4 monet ihmiset olivat jo n\u00e4hneet mainoksia, lukeneet artikkeleita ja <span class=\"highlighted-text-light\">tiesiv\u00e4t, mist\u00e4 on kyse.<\/span> Uskoivat, ett\u00e4 kyll\u00e4 t\u00e4\u00e4ll\u00e4 nyt jotain tapahtuu, Nuorala naurahtaa.<\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-nozr005-951b4f637df3809649089730426b0a7a\">\n#top .hr.hr-invisible.av-nozr005-951b4f637df3809649089730426b0a7a{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-nozr005-951b4f637df3809649089730426b0a7a hr-invisible  avia-builder-el-49  el_after_av_two_third  avia-builder-el-last  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='tulokset'  class='av-layout-grid-container av-n6m89r9-623b923c4fe4cafbdfc008306133d610 entry-content-wrapper main_color av-flex-cells  avia-builder-el-50  el_after_av_section  el_before_av_section  grid-row-not-first  container_wrap fullsize'  >\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mvg68xx-3dcb4945968cee2703a8f82729e34483\">\n.flex_cell.av-mvg68xx-3dcb4945968cee2703a8f82729e34483{\nvertical-align:middle;\n}\n.responsive #top #wrap_all .flex_cell.av-mvg68xx-3dcb4945968cee2703a8f82729e34483{\npadding:0px 0px 0px 0px !important;\n}\n<\/style>\n<div class='flex_cell av-mvg68xx-3dcb4945968cee2703a8f82729e34483 av-gridrow-cell av_one_full no_margin  avia-builder-el-51  avia-builder-el-no-sibling  av-zero-padding' ><div class='flex_cell_inner'><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mb1px39-2cad5b0ff55398ecbeaaf0df6fb3c9a7\">\n#top .hr.hr-invisible.av-mb1px39-2cad5b0ff55398ecbeaaf0df6fb3c9a7{\nheight:60px;\n}\n<\/style>\n<div  class='hr av-mb1px39-2cad5b0ff55398ecbeaaf0df6fb3c9a7 hr-invisible  avia-builder-el-52  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lrdit0l-21fc68606ff8493ef05a96449ad428c6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"avia-button custom-arrow-button arrow-button-no-hover avia-size-medium avia-position-left\"><span class=\"avia_iconbox_title\">Tulokset<\/span><\/span><\/p>\n<\/div><\/section><\/p>\n<\/div><\/div>\n<\/div><\/p>\n<div id='av_section_6'  class='avia-section av-lk51nut-f46cc81171c3a0fbe5d255395bcbdb19 main_color avia-section-default avia-no-border-styling  avia-builder-el-54  el_after_av_layout_row  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-28229'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l3uyjyd-73ea0208110db83f6e55280098206f3e\">\n.flex_column.av-l3uyjyd-73ea0208110db83f6e55280098206f3e{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-l3uyjyd-73ea0208110db83f6e55280098206f3e av_one_third  avia-builder-el-55  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-223ajwl-e261b81610b479b0a0af7cd51a419168\">\n.avia-image-container.av-223ajwl-e261b81610b479b0a0af7cd51a419168 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-223ajwl-e261b81610b479b0a0af7cd51a419168 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-223ajwl-e261b81610b479b0a0af7cd51a419168 av-styling- avia-align-center  avia-builder-el-56  el_before_av_textblock  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-28243 avia-img-lazy-loading-not-28243 avia_image ' src=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1.jpg\" alt='' title='Kotiseutufastit'  height=\"1822\" width=\"2366\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1.jpg 2366w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1-300x231.jpg 300w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1-1024x789.jpg 1024w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1-768x591.jpg 768w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1-1536x1183.jpg 1536w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1-2048x1577.jpg 2048w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1-1500x1155.jpg 1500w, https:\/\/www.kalevamedia.fi\/yrityksille\/wp-content\/uploads\/sites\/333\/2026\/10\/Kotiseutufastit_henna-huttu-1-705x543.jpg 705w\" sizes=\"(max-width: 2366px) 100vw, 2366px\" \/><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-k1g9gn9-3d59e0bb704e4a6a478a9a4a4761325c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p class=\"p3-serif\">Kotiseutup\u00e4ivill\u00e4 haluttiin tarjota sis\u00e4lt\u00f6\u00e4 kaikille k\u00e4vij\u00f6ille. Kuva: Henna Huttu.<\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkp37ol-c78c34049e4d1842af7e8d51b39efe21\">\n.flex_column.av-jkp37ol-c78c34049e4d1842af7e8d51b39efe21{\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-jkp37ol-c78c34049e4d1842af7e8d51b39efe21 av_two_third  avia-builder-el-58  el_after_av_one_third  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-j5zfzxh-8f102707a704eda668517c294e3d4791\">\n#top .av-special-heading.av-j5zfzxh-8f102707a704eda668517c294e3d4791{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-j5zfzxh-8f102707a704eda668517c294e3d4791 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-j5zfzxh-8f102707a704eda668517c294e3d4791 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-j5zfzxh-8f102707a704eda668517c294e3d4791 av-special-heading-h3 blockquote modern-quote  avia-builder-el-59  el_before_av_textblock  avia-builder-el-first  av-linked-heading'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Myynti\u00e4 yli odotusten<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-irnsgw5-86142664c14b6b7c0c5c50a95c98d98c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Kuukaudet kuluivat nopeasti. Pian koittivat elokuu ja Kotiseutup\u00e4ivien viikonloppu. Ei tarvinnut kauaa odotella, kun k\u00e4vi jo ilmi, miten hyvin koko kev\u00e4\u00e4n ja kes\u00e4n kest\u00e4nyt markkinointikampanja oli tehonnut.<\/p>\n<p>\u2013 Tuli aikamoinen yleis\u00f6rynt\u00e4ys; jopa valtakunnallisella tasolla lippuja myytiin yli odotusten. Lauantaina olleessa, kaikille avoimessa Kotiseutuf\u00e4stiss\u00e4kin k\u00e4vi ihan hurja m\u00e4\u00e4r\u00e4 v\u00e4ke\u00e4. Tuli palautetta, ett\u00e4 \u201cjoka paikka on pullollaan ihmisi\u00e4\u201d, muistelee Nuorala. \u2013 Laskimme, ett\u00e4 kolmen p\u00e4iv\u00e4n aikana kaikissa tapahtumissa k\u00e4vi nelj\u00e4st\u00e4 viiteen tuhatta ihmist\u00e4, mik\u00e4 on t\u00e4m\u00e4n kokoluokan paikassa iso luku.<\/p>\n<p>Kotiseutup\u00e4ivien ohjelmaan kuuluu tavallisesti paikallisilla alueilla teht\u00e4vi\u00e4 retki\u00e4. Koska usein retket t\u00e4yttyv\u00e4t ulkopaikkakuntalaisista, kotiseutuharrastajista ja -asiantuntijoista, t\u00e4m\u00e4nkertainen osallistujien joukko p\u00e4\u00e4si yll\u00e4tt\u00e4m\u00e4\u00e4n j\u00e4rjest\u00e4j\u00e4t.<\/p>\n<p>\u2013 Retket myiv\u00e4t paikallisten keskuudessa todella hyvin! Usein niill\u00e4 k\u00e4y vain vieraita, mutta nyt selke\u00e4sti <span class=\"highlighted-text-light\">tavoitimme my\u00f6s kaupungin omat asukkaat,<\/span> Nuorala kertoo.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-i8yd2jp-f922ab3aa90c3934fcab60a6ac41036f\">\n#top .av-special-heading.av-i8yd2jp-f922ab3aa90c3934fcab60a6ac41036f{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-i8yd2jp-f922ab3aa90c3934fcab60a6ac41036f .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-i8yd2jp-f922ab3aa90c3934fcab60a6ac41036f .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-i8yd2jp-f922ab3aa90c3934fcab60a6ac41036f av-special-heading-h3 blockquote modern-quote  avia-builder-el-61  el_after_av_textblock  el_before_av_textblock  av-linked-heading'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  ><span class='special_amp'>\u201c<\/span> Markkinointiin kannattaa panostaa<span class='special_amp'>\u201d<\/span><\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-hs8z4ed-1279b9282edbf6f24891ea437a44514b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Talvella, tapahtuman suunnittelua aloitettaessa, asetettiin p\u00e4\u00e4m\u00e4\u00e4r\u00e4ksi tavoittaa mahdollisimman laajalta alueelta ihmisi\u00e4. Siksi kenties merkityksellisin palaute tapahtumasta oli moneen kertaan tapahtumatuottajien korviin kantautunut toteamus.<\/p>\n<p>\u2013 Palaute oli monesta suunnasta, ett\u00e4 \u201ckerrankin j\u00e4rjestettiin tapahtuma, joka <span class=\"highlighted-text-light\">n\u00e4kyi kunnolla\u201d.<\/span> Usein tapahtumista kuulee sanottavan, ett\u00e4 \u201colisin tullut, jos olisin tiennyt\u201d. Sellaista kommenttia emme kuulleet nyt kertaakaan, Nuorala kertoo.<\/p>\n<p>Kotiseutup\u00e4iv\u00e4t olivat suurin Tornion kaupungin kulttuuritoimen j\u00e4rjest\u00e4m\u00e4 tapahtuma. Onnistuminen heijastuu kokemuksesta, joka tapahtumatuottajalla on p\u00e4\u00e4yhteisty\u00f6kumppanista.<\/p>\n<p>\u2013 Kaikki sujui todella hyvin ja hyv\u00e4ss\u00e4 hengess\u00e4. Oli koko ajan sellainen fiilis, ett\u00e4 halutaan molemmin puolin tarjota parastamme. Kaleva Median ammattilaisista huokui aito tuki tapahtumaa kohtaan, kuvailee Nuorala.<\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-h3gbx45-313837257a0c914cd4120427dc5717b1 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><blockquote class=\"custom-bq\">\n<p class=\"p4-serif\">Kyll\u00e4 markkinointiin kannattaa panostaa, ja helpoimmalla p\u00e4\u00e4see, kun ottaa ammattilaisen sit\u00e4 tekem\u00e4\u00e4n. Vieritti monta huolta pois harteilta, kun oli strateginen markkinointisuunnitelma, mit\u00e4 seurata. Ei ole t\u00e4st\u00e4 yhteisty\u00f6st\u00e4 kyll\u00e4 mit\u00e4\u00e4n moitteen sanaa!<\/p>\n<\/blockquote>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-go4ryat-037d51679033025fae89e4504de27589 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p class=\"p6-sans-tumma-harmaa\">Jenni Nuorala \u2013 Tapahtumatuottaja<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1mdmm1x-4338fdb351cc35939c364b11d063be91\">\n#top .hr.hr-invisible.av-1mdmm1x-4338fdb351cc35939c364b11d063be91{\nheight:40px;\n}\n<\/style>\n<div  class='hr av-1mdmm1x-4338fdb351cc35939c364b11d063be91 hr-invisible  avia-builder-el-65  el_after_av_textblock  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fo5wapx-1ded6c4cbb30d5370a890f5589781d9e\">\n#top .hr.hr-invisible.av-fo5wapx-1ded6c4cbb30d5370a890f5589781d9e{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-fo5wapx-1ded6c4cbb30d5370a890f5589781d9e hr-invisible  avia-builder-el-66  el_after_av_two_third  avia-builder-el-last  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fhd0plx-0c8f7253814ed7078f7f715b335ec5c3\">\n.avia-section.av-fhd0plx-0c8f7253814ed7078f7f715b335ec5c3{\nbackground-color:#eaf9fb;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_7'  class='avia-section av-fhd0plx-0c8f7253814ed7078f7f715b335ec5c3 main_color avia-section-default avia-no-border-styling  avia-builder-el-67  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div 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class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<div  class='flex_column av-1c9qh45-c4d0c89dae4516c6d1112c86e4a524e2 av_one_third  avia-builder-el-71  el_after_av_heading  el_before_av_one_third  first flex_column_div  '     ><\/div><div  class='flex_column av-cy9p5lx-746246287dc0ef49949f03d31ce51d01 av_one_third  avia-builder-el-72  el_after_av_one_third  el_before_av_one_third  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-cgkerol-0949e2ed73cc16353be81b3db6c34839\">\n#top .hr.hr-invisible.av-cgkerol-0949e2ed73cc16353be81b3db6c34839{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-cgkerol-0949e2ed73cc16353be81b3db6c34839 hr-invisible  avia-builder-el-73  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-c45xt51-964a86c67221f8b8a194044b18b5aeb3 '   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av_one_third  avia-builder-el-75  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_8'  class='avia-section av-b591lyd-75b4503c46a8095d7e4459448035e7ab main_color avia-section-default avia-no-border-styling  avia-builder-el-76  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-28229'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-12c7ocl-67ec605113346312979892ffb1fd2795\">\n#top .av-special-heading.av-12c7ocl-67ec605113346312979892ffb1fd2795{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-12c7ocl-67ec605113346312979892ffb1fd2795 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-12c7ocl-67ec605113346312979892ffb1fd2795 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-12c7ocl-67ec605113346312979892ffb1fd2795 av-special-heading-h3 blockquote modern-quote  avia-builder-el-77  el_before_av_hr  avia-builder-el-first '><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Voisit olla kiinnostunut n\u00e4ist\u00e4 palveluistamme<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-a81w279-fe4cb9f3726c8844411c673813d84b68\">\n#top .hr.hr-invisible.av-a81w279-fe4cb9f3726c8844411c673813d84b68{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-a81w279-fe4cb9f3726c8844411c673813d84b68 hr-invisible  avia-builder-el-78  el_after_av_heading  el_before_av_one_third '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-9xlm3vp-16ebb3ce701ac44b092ba3f02abe31fd av_one_third  avia-builder-el-79  el_after_av_hr  el_before_av_one_third  first flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9b5xgmd-796b2a8c7d588223f7115a4ac34cd21d\">\n.av_font_icon.av-9b5xgmd-796b2a8c7d588223f7115a4ac34cd21d{\ncolor:#3cc2dd;\nborder-color:#3cc2dd;\n}\n.av_font_icon.av-9b5xgmd-796b2a8c7d588223f7115a4ac34cd21d .av-icon-char{\nfont-size:50px;\nline-height:50px;\nwidth:50px;\n}\n<\/style>\n<span  class='av_font_icon av-9b5xgmd-796b2a8c7d588223f7115a4ac34cd21d avia_animate_when_visible av-icon-style-border avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue84e' data-av_iconfont='entypo-fontello' ><\/span><\/span><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8vqmgp1-88dc4b28cdb9bceef7f905f6a32fe77f\">\n#top .hr.hr-invisible.av-8vqmgp1-88dc4b28cdb9bceef7f905f6a32fe77f{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-8vqmgp1-88dc4b28cdb9bceef7f905f6a32fe77f hr-invisible  avia-builder-el-81  el_after_av_font_icon  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-8br69ad-5492bf62efe0eab01f6e1c5dcff908e1 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Printtimainonta<\/h3>\n<p>Olipa kyseess\u00e4 avajaiset, tarjouskampanja, tai tarkoitus vahvistaa br\u00e4ndinne tunnettuutta alueellisesti, printti tarjoaa kanavan tavoittaa isosti massaa.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7x2pwqt-238e9d7f2fc22ed291c7c87ac29c5e85\">\n#top .hr.hr-invisible.av-7x2pwqt-238e9d7f2fc22ed291c7c87ac29c5e85{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-7x2pwqt-238e9d7f2fc22ed291c7c87ac29c5e85 hr-invisible  avia-builder-el-83  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-7l8horp-7fc71da5716f49a609d5adb8d6f72332 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a class=\"avia-button custom-arrow-button avia-icon_select-no avia-color-theme-color avia-size-medium avia-position-left \" href=\"https:\/\/www.kalevamedia.fi\/yrityksille\/palvelumme\/mainonta\/printtimainonta\/\"><span class=\"avia_iconbox_title\">Tutustu lis\u00e4\u00e4<\/span><\/a><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6zfb86d-8c33db3e75bef82a1a6f757c5ad67719\">\n#top .hr.hr-invisible.av-6zfb86d-8c33db3e75bef82a1a6f757c5ad67719{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-6zfb86d-8c33db3e75bef82a1a6f757c5ad67719 hr-invisible  avia-builder-el-85  el_after_av_textblock  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div><div  class='flex_column av-6v68ojp-aa44bda85f874d1908e1b5c3a18b3f78 av_one_third  avia-builder-el-86  el_after_av_one_third  el_before_av_one_third  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-68a2btx-b7d1b50da6b4abd6e9353fdd9ad954ac\">\n.av_font_icon.av-68a2btx-b7d1b50da6b4abd6e9353fdd9ad954ac{\ncolor:#3cc2dd;\nborder-color:#3cc2dd;\n}\n.av_font_icon.av-68a2btx-b7d1b50da6b4abd6e9353fdd9ad954ac .av-icon-char{\nfont-size:50px;\nline-height:50px;\nwidth:50px;\n}\n<\/style>\n<span  class='av_font_icon av-68a2btx-b7d1b50da6b4abd6e9353fdd9ad954ac avia_animate_when_visible av-icon-style-border avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue836' data-av_iconfont='entypo-fontello' ><\/span><\/span><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5ybj3c5-1f76fe255bab3952da6fc68855515708\">\n#top .hr.hr-invisible.av-5ybj3c5-1f76fe255bab3952da6fc68855515708{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-5ybj3c5-1f76fe255bab3952da6fc68855515708 hr-invisible  avia-builder-el-88  el_after_av_font_icon  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-55sicth-ace4dd684e8a3d09e576bd2ee3e97abb '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Mainosvalmistus<\/h3>\n<p>Mainosviestien tulvassa huomion kiinnitt\u00e4miseen on aikaa vain muutama sekunti. Laadukkailla mainoksilla varmistat, ett\u00e4 yrityksesi, tuotteesi ja palvelusi ovat tunnistettavia ja erottuvat edukseen.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4se4yhx-778e8f744ab9552451869893966d8230\">\n#top .hr.hr-invisible.av-4se4yhx-778e8f744ab9552451869893966d8230{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-4se4yhx-778e8f744ab9552451869893966d8230 hr-invisible  avia-builder-el-90  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-4inp7tx-e7bb9b1b66637925f135fefd9f5d833d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a class=\"avia-button custom-arrow-button avia-icon_select-no avia-color-theme-color avia-size-medium avia-position-left \" href=\"https:\/\/www.kalevamedia.fi\/yrityksille\/palvelumme\/sisallontuotanto\/mainosvalmistus\/\"><span class=\"avia_iconbox_title\">Apua mainoksiin?<\/span><\/a><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-42mhgud-1b091b64e0382ac7fee9fbdbbb2f27d4\">\n#top .hr.hr-invisible.av-42mhgud-1b091b64e0382ac7fee9fbdbbb2f27d4{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-42mhgud-1b091b64e0382ac7fee9fbdbbb2f27d4 hr-invisible  avia-builder-el-92  el_after_av_textblock  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div><div  class='flex_column av-3li1939-03756e415a1a28d81b1ce6f1499ccf37 av_one_third  avia-builder-el-93  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-bde9c5-34d55d53cd2dab016ad3d97e6158ee4a\">\n.av_font_icon.av-bde9c5-34d55d53cd2dab016ad3d97e6158ee4a{\ncolor:#3cc2dd;\nborder-color:#3cc2dd;\n}\n.av_font_icon.av-bde9c5-34d55d53cd2dab016ad3d97e6158ee4a .av-icon-char{\nfont-size:50px;\nline-height:50px;\nwidth:50px;\n}\n<\/style>\n<span  class='av_font_icon av-bde9c5-34d55d53cd2dab016ad3d97e6158ee4a avia_animate_when_visible av-icon-style-border avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue84d' data-av_iconfont='entypo-fontello' ><\/span><\/span><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2n86j0l-c0d5e73c97e31ee9ad88cb360885ab6e\">\n#top .hr.hr-invisible.av-2n86j0l-c0d5e73c97e31ee9ad88cb360885ab6e{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-2n86j0l-c0d5e73c97e31ee9ad88cb360885ab6e hr-invisible  avia-builder-el-95  el_after_av_font_icon  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-1wq3e3p-367a7fec88bf4b18407c20d6c10d8912 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Ulkomainonta<\/h3>\n<p>Nosta viestisi valokeilaan, jossa se varmasti huomataan. Olemme ulkomainonnassa markkinajohtaja Pohjois-Suomessa ja tarjoamme digin\u00e4ytt\u00f6j\u00e4 Ivalosta Iisalmeen ja Kalajoelta Kuusamoon!<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1rdjt2d-0229316075db2f48fbcb094964232491\">\n#top .hr.hr-invisible.av-1rdjt2d-0229316075db2f48fbcb094964232491{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-1rdjt2d-0229316075db2f48fbcb094964232491 hr-invisible  avia-builder-el-97  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-13ib0th-d7817f330874f4cc00f33e98749a520f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a class=\"avia-button custom-arrow-button avia-icon_select-no avia-color-theme-color avia-size-medium avia-position-left \" href=\"https:\/\/www.kalevamedia.fi\/yrityksille\/palvelumme\/mainonta\/digitaalinen-ulkomainonta\/\"><span class=\"avia_iconbox_title\">Lue lis\u00e4\u00e4<\/span><\/a><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ruxaat-6af7205dad5ae21b855c248f3f32d4b2\">\n#top .hr.hr-invisible.av-ruxaat-6af7205dad5ae21b855c248f3f32d4b2{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-ruxaat-6af7205dad5ae21b855c248f3f32d4b2 hr-invisible  avia-builder-el-99  el_after_av_textblock  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":27720,"featured_media":0,"parent":3016,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-28229","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/pages\/28229","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/users\/27720"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/comments?post=28229"}],"version-history":[{"count":18,"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/pages\/28229\/revisions"}],"predecessor-version":[{"id":28266,"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/pages\/28229\/revisions\/28266"}],"up":[{"embeddable":true,"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/pages\/3016"}],"wp:attachment":[{"href":"https:\/\/www.kalevamedia.fi\/yrityksille\/wp-json\/wp\/v2\/media?parent=28229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}